Rubia 100% Natural Colours

Rubia 100% Natural Colours produces natural colour agents from a renewable, natural source.

The company operates within the business to business market and in this way, it helps producers to realize durable and sustainable processes and products, both for companies and consumers. Rubia 100% Natural Colours, being market leader in the market for natural colouring, focuses on sustainable enhancement in the market of fashion, carpets, fabrics, leather, paper and cosmetics. Rubia 100% Natural Colours does have a positive CO2-footprint; that means that during the process of producing the dyes we take more CO2 then we produce. The product Life Cycle of Rubia is Cradle-to Cradle


In a society with durable and sustainable production and consumption as a common responsibility, there is a need for sustainable products. Rubia 100% Natural Colours contributes to these products and processes by producing and offering natural colouring agents. Rubia 100% Natural Colours focuses on a future with a window of 25 years from now, where at least 50% of the colour agents that are used come from renewable sources.

Rubia 100% Natural Colours

The production and offices of Rubia 100% Natural Colours can be found in The Netherlands – Steenbergen in the Province of Noord-Brabant. The production takes place at the most advanced factory of natural colouring agents in the world. A laboratory and distribution centre are also located near the factory. The colouring plants are cultivated in the vicinity of the factory and they are constantly checked on quality by Rubia 100% Natural Colours.